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It's better to focus intensely on what matters most than to attend to a thousand things that don't matter so much.
Making sure your ladder is up against the right wall before you start climbing.
This is essentially about planning so that we know where we are going all the time instead of being busy with day to day activities that actually take us nowhere.
Stephen Covey introduces the story of Viktor Frankl to emphasise the point that we have the freedom to choose our response to whatever happens to us.
Frankl was a psychiatrist and is well known for his theory of Logotherapy and publishing "Man's Search for Meaning".
He says proactive people focus their time and energy in the Circle of Influence where they work on things they can do something about.
This is a powerful metaphor and I use it often in organizations involved with change.
Taking the time to see the bigger picture, to plan where we are heading, leads to personal effectiveness."“Begin with the end in mind” is based on the principle that .
There’s a mental or first creation, and a physical or second creation to all things.” Stephen Covey makes the point that everything is created twice, first in the mind and then in reality.
In fact, I first listened to Stephen Covey speaking about the seven habits on a set of CD's and it was useful to go back to this as I read the book.
Have a look at the CD's, DVD's and books that are available and get your copy now. Covey emphasizes a return to principles or values in order to achieve change in our lives.