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This article on simple one page business planning has been on the agenda for some time but never quite made it to the keyboard.Often when I run business advice sessions one of the biggest barriers to many people starting a business – or at least a barrier in their head is the business plan.In Fizzle we frequently talk about business archetypes in an effort to profile the most common methods for making money.
This one page business plan tool for Rapid Business Improvement can be used alone or as a practical summary to a comprehensive business plan.
** Marketing is one area than many new and young businesses neglect.
never expect that a simple website without a comprehensive social media and traditional media marketing campaign will work – it wont!
Marketing always takes much longer than you expect – often by a factor of 10.
They go on course, read business start-up websites and they all say you must start with a plan – well they are right – but not the sort of plan that many of the business books promote.
If you are a typical person looking to start your own business, then you will probably not be looking for finance, you are doing this with the resources you have available – then you do not need a monster 50 page business plan, what you need is a one page plan.This one page game plan summarizes your high level strategy in one page, so naturally there are a lot of questions to answer. How will you turn that value into something people will actually pay for? Fizzle’s Business Sketch Template serves as a guide through these aspects and beyond, breaking all the essential elements into straightforward questions.These questions can be grouped into a few critical components: The problem – Who will you serve? Bridging problem & solution – How will you explain your business in a compelling, concise way? Business reality – What will this business require? These are the building blocks of your business fitting together on just one page.If you aren’t in any kind of hurry to bring revenue in the door, then perhaps this approach can work.But as many entrepreneurs juggle full time day jobs and family commitments alongside their side projects, getting to revenue as quickly as possible might be the difference between staying the course and giving up.You wouldn’t build a house without a blueprint, and a pilot wouldn’t fly an airplane without a flight map.So why doesn’t every single entrepreneur have a written strategy to serve as a guide through the ups and downs of business building?the of saying “build it and they will come” works well in the centre of a village which everyone has to walk past – but in the modern age of fast life style and literally millions of people on the web, it is harder than ever to get your messages to people that might want your services.Knowing you exist is one thing, converting those visitors to sales is quite another.There’s a way to bypass some of this early trial and error without getting buried under pages of research, and it comes down to having an organized, brief and simple plan to keep you focused.We have a simple, free, focused 1-page business template for you.